This article in today's New York Times offers a pretty cool peak at the future of our research methods.

"Microsoft Begins a Push Into the Polling World"

For now, though, it had this to share:

"The response rate of landline-phone polls has plummeted from 36 percent in 1997 to just 9 percent in 2012, according to Pew, decreasing reliability and increasing costs."

Here's a more in-depth look at Mircrosoft's research projects. (I wonder if they'd like to share their data with us.)

"A Data-Driven Crystal Ball"